[5G + VR ERA] Are You Still Adhering To The Traditional Advertising Mode?

Posted: 2020-08-01 08:16:35

When it comes to VR technology, many people who don’t know it think it’s high-tech or used to play games. In fact, with the maturity of VR technology, its application has become very common.

1. Where can VR be used?

Compared with the traditional print advertising and video advertising, VR advertising can make people have a sense of their own place. Therefore, the scenic spots, restaurants, hotels, clubs, KTV, creative exhibition hall, enterprise exhibition hall, venue and other places are made into VR real scenes for communication, especially many theme hotels, theme restaurants, amusement parks, etc., which can let the target customers see these clearly at a glance Place, realize real experience and interaction.

2. What functions can VR advertising achieve?

Since “experience” and “interaction” are the highlights that distinguish VR from traditional advertising, what functions can VR advertising achieve?

At the same time, the depth of field can be set freely according to the needs of VR. Of course, for places with many scenes, multiple sub shots can be used for fine display. At the same time, customers can set their own action routes so that the viewers can view the whole content according to the default settings. On the presentation carrier, VR advertisements can be made into H5 pages or small programs, bound with our own WeChat official account or website, or shared and forwarded directly in the circle of friends and WeChat circles. In terms of experience interaction, VR advertising in the basic scene display, conventional interaction can also achieve wechat red packet, message comments, electronic photo album, video synchronization implantation, map navigation, voice interpretation and other functions.

It can be seen that VR can achieve a lot of functions, and can also be customized according to different needs of customers. For advertising agency customers, simple VR panoramic application should be the most appropriate and most convenient.